LAST UPDATED: December 2nd, 2021

This Privacy Policy explains how CF Pro Tools, LLC and its affiliates (“CFPT”) collect, use, and disclose information that you provide to us or which we otherwise collect in providing products or services to you (“Information”), including “Personal Data” by which we mean information that allows us to determine your identity when you engage with us.

This Privacy Policy applies to cfprotools.com and to other websites that CFPT operates and that are linked to it. The use of our products and services (collectively, “Products”), are subject to the terms of the applicable Customer SaaS Agreement. The use of our website is subject to Terms and Conditions of Use. The terms of this Privacy Policy are incorporated into and form part of those agreements.

CFPT collects Information from you in two primary ways – through Interactions and Products – as further described below.

Interactions

When you interact online or offline with CFPT, we may receive your Information, including your Personal Data. For example, we receive your Information when you:

- Visit CFPT’s websites or offices
- Download materials through our websites
- Provide or update account information through our websites
- Register or attend CFPT-hosted or sponsored events (such as promotional events, webcasts, or contests)
- Communicate with us including by emails, phone, texts, and online chats
- Provide testimonials

We collect Information about you from other sources such as public databases, joint marketing partners, social media platforms, conference/event hosts, and partners when you interact with them. We refer collectively to these contacts as “Interactions” and we explain below how we use the Information we collect through them.

What We Collect via Your Interactions

We (or others acting on our behalf) may collect your Information, including your Personal Data, through the Interactions described more fully below. The Personal Data we collect includes such things as:

- Name
- Email address
- Physical address, including country
- Employer Title / position
- Payment details
- Phone number
- User name / user ID
- IP address
- Device identifiers and addresses (such as those automatically assigned to your device when you access the internet)
- Photographs and video (for example, when visiting our offices, attending an event or when you consent to provide a product testimonial)

We collect Personal Data in various ways, such as when you manually key in your Personal Data to our website forms or provide it to us or others from whom we receive marketing leads. 

IP addresses and device identifiers are also collected on an automated basis through your use of the website services and Products. We may infer your location from your IP address. For more on the use of cookies and like technologies, see the CFPT Cookie Policy.

When you make purchases through our website, we use third-party payment processors to collect credit card or other financial information (currently, through Stripe). CFPT does not store the credit card information you provide, only confirmation that payment was made.

We collect, use and share anonymous or de-identified data such as statistical or demographic data. This type of data may be derived from Personal Data but it does not directly or indirectly reveal your identity.

How We Use Information Collected from Interactions

CFPT uses the Information it collects from your Interactions to deliver services to you in accordance with our terms, to fulfill our legal obligations, or to conduct necessary business activities (sometimes called “legitimate interests”), as described below. We take seriously the need to balance our legitimate interests with your privacy rights and summarize for you here how we use your Information, including Personal Data.

We use your Information to:

- Fulfill your orders or respond to your requests for information
For example, to satisfy your requests for website materials and product support, we collect and use your name and email address.
- Operate, enhance, and personalize your experience on our website
We collect Information via cookies and like technologies as set forth in the CFPT Cookie Policy to fulfill our legitimate interest in operating our website, making it easy to navigate, enriching the available content and offering information tailored to your interests. In doing so, we may receive your location information, which you can stop at any time by configuring the location setting permissions in your device.
- Send you administrative information
We may need to notify you (or we may choose to inform you) when we make updates to our terms or policies or make changes to our website services. We will use your name and email address to send administrative notices to you, which due to their nature are treated differently from marketing communications from which you can opt out.
- Manage your CFPT account
In order to perform the services under the contract between you and CFPT, we need to collect certain Information from you such as your contact and payment details. Without this Information, we may not be able to deliver the services or comply with our legal obligations.
- To provide help desk and support services
When you make a request for support from our help desk, we collect your Personal Data so that we can associate those requests with your CFPT account. 
- Send you marketing communications
Where we have your consent to do so (if required), we will provide you with product announcements, educational materials, announcements about special offers, or information about upcoming or ongoing online/offline events, and related offers. In accordance with applicable law, we give you the choice to opt out of receiving these communications. If you no longer want to receive marketing emails from CFPT on a go-forward basis, please use the "unsubscribe" feature in our email messages.
- Diagnose and fix technical issues, monitor for security, and otherwise protect our property
We do this to satisfy our legitimate interest in assessing actual or potential threats to our facilities, events, our IT systems and networks, and website services. We may process your Personal Data, in particular your IP address, for this purpose.
- To comply with any applicable law, regulation, legal process, or governmental request, or to protect our legal rights or those of others
- For any other purpose disclosed to you in connection with our website services from time to time

If we process your Personal Data for a purpose other than that set out above, we will provide you with information about such processing, and if required, obtain your consent.

Products

We also collect Information, including Personal Data, when providing our Products. We may ask you for this Information directly, or in some cases, we may collect it when certain features are enabled. For example, we collect Information from you when you (or someone you work with):

- Trial or order any of our Products
- Interact with CFPT online or offline, including when you request support services
- Use our Products to process information

What We Collect via Our Products and How We Use It

We collect and process different types of data (described below) when you deploy our Products in order to fulfill our legal obligations to you and operate our business. We work hard to help ensure a balance between our legitimate interests and your privacy rights.